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016: Kate Erickson on Fearlessly Building Your Brand

Kate Erickson is a creator, engager and implementer over at EOFire, a 7-day a week podcast that interviews today’s most inspiring and successful entrepreneurs. She is also the host of Kate’s Take: The EOFire Audio Blog and author of The Fire Path: A Beginner’s Guide to Growing Your Online Business.Kate is passionate about helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

In this episode, Kate delves in to what it takes for brands to build solid foundations starting with identifying their audiences to the systems and processes it takes to manage the day-to-day.


You’ll Learn:

  • How to identify Your avatar so you can target your message.
  • Why you need to niche and resist the temptation to do it all.
  • How to create content and then repurpose it across multiple platforms.
  • Why systems and processes are necessary to scale your business.


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